MarketFrames provides specific expertise, methods, and tools to meet client requirements.

MarketFrames has worked with a variety of clients to improve their marketing. We outline a sample of our work here.


Market Action Plans

For a leading information services firm, MarketFrames provided the market-driven business plan to accelerate growth. Working with the leadership team, MarketFrames updated the firm’s positioning, defined simplified and updated customer segments, outlined steps to rationalize the existing product line, and developed a roadmap for new product development.

For a global leader in professional services, MarketFrames developed the business plan to expand services into a new fast-growing target market. Together with our partner firms, we worked with senior leaders to develop a data-based market analysis. We also provided a breakthrough business model that bridged the firm’s current business to its new opportunity.

For a small, fast-growing firm, MarketFrames is currently engaged to re-package, reposition, and re-launch its core offer. We are providing a Market Action Plan for key product lines and for launch activities and deliverables.

Market Knowledge Statement

For a leading consumer products company, MarketFrames developed a Market Knowledge Statement focused on a new category and channel. Our work included information synthesis, analysis, modeling, and commentary on channels status, likely changes and evolution, and the development of current and future market maps.

For an expanding technology company, MarketFrames provided a market and technology analysis as part of our client’s acquisition of a firm. This Market Knowledge Statement provided essential market sizing and trend data, and technology and product analysis. It included an analysis of the fit of the new firm with current markets and customer segments, and options for short and long-term commercialization.

Marketing Network Blueprints

For a Fortune 100 company MarketFrames provided a Marketing Network Blueprint as it fundamentally redirected its business goals, assets, and investments. Working closely with a wide-range of the firm’s leaders MarketFrames created a simple and clear blueprint for: market segmentation, strategic direction and purpose for marketing, market and product positions, group and division marketing structures, and Go-to-Market requirements and structures.

Marketing Management Services

As the on-going marketing extension to a rapidly expanding $200M business, MarketFrames is currently engaged to provide a range of market planning services. Services include product marketing planning to outline the platform roadmaps for a breakthrough technology asset, a Go-to-Market Market Action Plan, and an organizational growth plan outlining capability requirements, structures, and processes.

Custom Consulting

For a corporate technology center, MarketFrames provided technology and market forecasts to support the organization’s strategy and investment initiatives. MarketFrames provided guidelines on how the technology could be leveraged into broader markets and customer segments. These data-backed guidelines analyzed market size, entry barriers, required investments, and solution options for new segments.

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